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Ramachandran Swaminathan – Top Management Profile

Ramachandran Swaminathan

Co-Founder & Director, Sales & Expansion — BRIO Elevators & Claro Windows & Doors

Sales & Expansion Franchise Growth
Ramachandran Swaminathan

Ramachandran Swaminathan

Co-Founder & Director, Sales & Expansion
1. Full Name & Designation

Ramachandran Swaminathan — Co-Founder & Director, Sales & Expansion, BRIO Elevators & Claro Windows & Doors.

2. Executive Summary

Ramachandran Swaminathan is a visionary sales leader and market architect whose career is a testament to fearless reinvention and razor-sharp execution. Starting as an IT programmer, he transitioned boldly into business development, mastering P&L management, go-to-market strategies, and high-impact negotiations. As Director – Sales & Expansion at BRIO Elevators, he has driven exponential franchise growth across India and, earlier, scaled Elite Elevators’ annual unit sales from just 100 to over 1,500. His career reflects a perfect blend of technical expertise, data-first strategy, and world-class leadership.

3. Current Role & Key Responsibilities
  • Leads multi-national sales and revenue strategy for both BRIO and Claro
  • Drives franchise acquisition, partner onboarding and scaling across multiple geographies
  • Oversees training programs, performance benchmarks and expansion planning
  • Ensure seamless alignment between sales performance, product delivery and customer satisfaction
4. Career Journey
  • Early IT & Telecom Roles: Began as an IT programmer before moving into high-stakes business development at Marquee brands like Bharti Airtel, SIFY and Reliance—consistently exceeding targets and pioneering Chennai’s first 1,000-order broadband campaign.
  • Elite Elevators (Global Head – Sales): Expanded operations across India, Australia and Malaysia—delivering 200 % YoY growth in Australia within a year. Scaled unit sales from 100+ annually to over 1,500 within 3 years and drove revenues to ₹225 Cr annually in record time.
  • BRIO Elevators & Claro Windows: Now channels this diverse global experience—spanning India, Australia, Malaysia, UAE, North America, Africa and Canada—into architecting BRIO’s domestic and international sales infrastructure and launching Claro’s luxury fenestration franchise model.
  • Launched Claro Windows in 2025 with a vision to revolutionize modern architecture through minimalist openings.
5. Industry Expertise & Specializations
  • Franchise Development & Operations
  • B2C & B2B Sales Strategy
  • Domestic & International Market Expansion
  • Data-Driven Business Planning & P&L Ownership
  • Channel Partner Management & Leader Mentorship (100+ leaders coached)
  • Business Turnaround & High-Velocity Growth Execution
6. Signature Contributions at BRIO & Beyond
  • Scaled BRIO to 400% growth
  • At Elite Elevators:
    1. Grew annual unit sales from 100+ to 1,500+
    2. Accelerated revenue to ₹225 Cr annually in record time
    3. Crafted sales programs that energized teams across diverse geographies
  • Built robust SOPs for Premium Sales , performance tracking and ongoing mentorship—grooming over 100+ leaders globally
7. Educational Background
  • MCA – Master of Computer Applications
  • MBA – Master of Business Administration
8. Awards & Recognitions
  • Multiple “Top 3 Performer” awards in telecom and technology
  • Recognized for pioneering broadband adoption in Chennai
  • Drove record-breaking international expansion at Elite Elevators
9. Leadership Quote
“I always believe: no pain, no gain. True growth begins outside the comfort zone.”
10. Public Presence

Active LinkedIn thought-leader on scale-up strategy, franchise growth and luxury-brand expansion.

11. Personal Values & Beliefs
  • Clarity & Speed: Navigate complexity with crisp vision and swift execution
  • Data-First Decisions: Every pivot backed by rigorous analytics
  • People & Systems: Empower entrepreneurs through scalable processes and mentorship
  • Earth & Customer Centricity: Fuse sustainability with white-glove experiences
12. Vision for the Future
  • To position Brio Elevators as World’s Most Trusted and design-forward luxury elevator brand
  • To position Claro Windows & Doors as a brand which opens hearts of families and frames their dreams